The Repurchase | Rimmel Wake Me Up Concealer

As a beauty blogger and makeup hoarder, it's pretty rare that I'll repurchase a product. But when I saw that supplies of my Rimmel Wake Me Up concealer were running low, I repurchased it as soon as possible. I have this in two shades - Ivory (this is the one I repurchased) and Soft Beige. I could go on all day about why this concealer is so good but I thought I'd sum it up in 3 points:

1. It's so lightweight that it doesn't crease under the eyes, making them great for long days. I wouldn't recommend using this on spots though as it is more of a highlighting concealer and is better for under the eyes or around the nose.
2. If your skin doesn't quite match one of the shades, don't worry, because the pigmentation is fairly light and so I can get away with using either depending on the effect I'm going for, or if I have fake tan on etc. If you have really dark under eye circles though, I would use a more pigmented concealer then maybe put this over the top to highlight. 
3. The doe foot applicator makes application really easy as I can just do two swipes under the eyes and two dots around my nose - perfect!

I'd love to know if there's any products you just repurchase time and time again, let me know in the comments!